Aldi Red Wine

You can buy a range on wine brands at Aldi but most have one thing in common. They are exclusive to Aldi. So where is this wine coming from?

 Are Aldi employees brewing and bottling the next batch of Winking Owl in the backroom? Fortunately they are not. Aldi wine is produced by many different wineries and then bottled and branded specifically for Aldi. 

This is generally known as private labeling or contract manufacturing. This is basically the same way they get all of their store brand products, they find a product they like and have the producer of the product make it and put one of Aldi’s brands on it. 

An example of this is Winking Owl Wine being produced by E&J Gallo Winery in California. You may not know the name but you would recognize a bunch of their brand name wines. 

They produce the wine for Aldi and label it as Winking Owl. They are not the only winery producing for Aldi. You can find Aldi wines produced in other states and even other countries. 

Some of the brands that Aldi’s red wine list fall into are: Winking Owl, Bridge Road, Burlwood Cellars, 30 Miles, Bear Bros., Hwy 5, Moiselle, Outlander, Peaks & Tides, and others. 

Many of these are going to be tough to find outside of an Aldi store. That is one of the reasons the keep the prices of their wine so low, you aren’t paying for a brand name.